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Working closely with the Sales, Product and Publisher teams, Nicole strives to further develop both the creative and strategic mobile offering to brand advertisers. Nicole is also currently an active member of the IAB Australia Mobile Council which produces mobile research studies, develops and promotes industry standards, guidelines and best practices and which educates the market on mobile advertising.
Working closely with the Sales, Product and Publisher teams, Nicole strives to further develop both the creative and strategic mobile offering to brand advertisers. Nicole is also currently an active member of the IAB Australia Mobile Council which produces mobile research studies, develops and promotes industry standards, guidelines and best practices and which educates the market on mobile advertising.