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Anton heads Interbrand Sampson's design team as creative director, driving the creative team from initial inspiration to conceptualization and finally to creative execution with a highly experienced eye for superb brand development.

He is a BA (IOW) in Information Design graduate at the University of Pretoria. Anton was fortunate enough to start his career by working for his lecturers as a springboard from where his experience steadily developed over the past 15 years. He formed a partnership in a creative studio in Cape Town for six years after which he took an extensive sabbatical. He then joined the Brand Union where he accelerated to Design director within a year.

Anton has developed brand identities for numerous companies within the fast developing African countries ranging from telecommunications, banking, petroleum, airlines and beverages amongst others. He sits on the board of the Brand Council of South Africa.