Effective marketing helps businesses to expand their horizons, reach new customers, as well as achieve long-term growth and success.
However, no two businesses are alike. A genius piece of marketing for one organisation may be not be for another. One size never fits all. So, how do you devise and implement a marketing plan that works effectively for a specific business, without compromising day-to-day operations or costing too much?
This is where Onwards & Upwards, founded by me, Xan le Grange, comes in.
Over my ten years in Marketing, I have held a number of marketing positions for the likes of Liberty, Liberty Health, Clicks and Associated Media Publishing - working on brands such as Cosmopolitan, Marie Claire, Good Housekeeping and homegrown House and Leisure - as well as having held a recent Marketing Consultant Position with Yuppiechef.
I have worked in both business-to-business and business-to-consumer service offerings and with clients of all sizes, from corporates such as Liberty Life, to small businesses with a team of 22 people who are leaders within their specific field, but lesser known to the rest of the world. From financial services to insurance, IT and administration, healthcare, retail, publishing and e-commerce - I have provided marketing solutions to them all.
Effective marketing helps businesses to expand their horizons, reach new customers, as well as achieve long-term growth and success.
However, no two businesses are alike. A genius piece of marketing for one organisation may be not be for another. One size never fits all. So, how do you devise and implement a marketing plan that works effectively for a specific business, without compromising day-to-day operations or costing too much?
This is where Onwards & Upwards, founded by me, Xan le Grange, comes in.
Over my ten years in Marketing, I have held a number of marketing positions for the likes of Liberty, Liberty Health, Clicks and Associated Media Publishing - working on brands such as Cosmopolitan, Marie Claire, Good Housekeeping and homegrown House and Leisure - as well as having held a recent Marketing Consultant Position with Yuppiechef.
I have worked in both business-to-business and business-to-consumer service offerings and with clients of all sizes, from corporates such as Liberty Life, to small businesses with a team of 22 people who are leaders within their specific field, but lesser known to the rest of the world. From financial services to insurance, IT and administration, healthcare, retail, publishing and e-commerce - I have provided marketing solutions to them all.