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With over ten years experience and competency in the field of marketing and brand management for international and local organisations, across several industries, my career history is marked with turning complex business problems into profitable opportunities for the brands and clients I have had the privilege to work with.

I have managed cross-country marketing campaigns in the Middle East Africa region for SAS, a Fortune 100 Best software business analytics company, growing brand awareness in Dubai, Kenya, Nigeria, Ghana and South Africa. Working very closely with the sales and product teams, I developed relevant and region-specific content and communications to solve the issue of Big Data, positioning SAS as “the leader in analytics" in our market. As an information technology company, I was recognised as an expert in digital marketing campaigns and the use of social media to raise brand awareness and provide ROI measurements and reports.

For the past ten years my work as exposed me to small, medium and big enterprises, all with an array of challenges. My entrepreneurial experience with setting up and growing businesses in retail, facilities management and a marketing and communications agency has provided me the most holistic knowledge of business management.

I am a strategic and visionary leader, always finding innovative marketing and business solutions to take organisations to new heights. With an interest and thirst for learning from people, I am tuned-in to what customers/consumers/clients need. It is this insights-centric attitude of keeping my finger on the pulse that makes me relevant and valuable to businesses and teams. I have superb client relations having negotiated local and international deals for clients. I bring heart, soul and passion into my work and deliver results that will bring outstanding ROI whilst a willing to roll-up my sleeves to solve business challenges.