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    The state of Radio in Cape TownN

    Stations across the board filled with no-name, never heard of presenters, who aim to bore....

    Anyone listened to a radio show in the Mother City lately?

    Depending on the time of the day you listen, it is can become unbearable.

    Main Ou, Nigel Pierce in a mad-dash competition for some of KFM's lisnetership - and is an exception to the boring broadcast rule. But then again - he's always been.
    Nico Marais is good too, but I don't think it will be too long before Nigel grabs a big chunk of his listener share, and puts Goodhope FM right back on top.
    With the kind of broadcasts being blared out from Beach Road, I'd almost KFM breakfast mug on it.
    Pierce's broadcast is second to none lately, having re-ignited the chemistry in his breakfast team with fellow contributors, Sandra Rose and JP. Wonderful stuff, it really is.

    Others on the station sounding good. But that's all. They're only sounding "good".

    In this medium we need "exceptional". And exceptional does not come from, getting in for your show 30 minutes before the time. Going on to trashy websites like: The Sun and ananova - taking text word for word and blurting it out between songs.
    That's not radio.

    Down the road at P4, Lee seems to be Downs in the Dumps. With an endless rotation of things on the show (sport presenters, traffic reporters, cheesy jokes and some ol' one-liners) it's probably bound to happen.
    And... listeners can't seem to get used to the team I suppose.
    Speaking about listeners not being to get used to things...
    The line-up shuffle at the station happens so regularly that, audience members cannot get used to much of anything.
    Management calls it "HOT ROTATION".

    This hot rotation has seen many a DJ get the chops.
    Hot in, Hot OUT.
    Like that Matthews guy for example. Top notch presenter. Weekend breakfast , became weekend luncthime. Then the rotation saw him get the Weekend nights slot. Timmty-T, 10 till 2.
    And the HOT rotation ultimately saw him out the door. (Watch him make a name for himself on Voice Of The Cape now!)

    But, not even management at the radio-station (and it's name was ROTATED from P4 to HOT 104.9) is immune to this HOT ROTATION.

    The Programmes Manager was recently shuffled from his post to toilet duty.
    The Technical Director of Broadcasting was ROTATED out the door and ROTATED back in.

    Who else will be rotated out the door then?

    No-name presenters are shuffled in and out of the station as if the entrance to their Green Point offices are revolving doors.

    But that's Meiring Media for ya'

    By the way, there's a shuffle happening very soon, and I guess we're in for some interesting times.
    Especially since the station has lost listenership in three consecutive audience counts and are now heading towards a meagre 400 thousand. Down from 619 thousand.

    It means one of two things.

    Either that 219K people are out of the City on spring-break and haven't listened, but will, as soon as they get back.

    Or,

    Those listeners have woken up (to Pierce on Goodhope) and smelt the coffee. (Excuse my punny-ness. He's got a competition about coffee running right now.)

    KFM - away from breakfast and a very good-sounding Party Animal on Drive, you too need to jack things up a notch on other shows.

    Hardiman is sounding great, with a good mix of content
    and entertaining talk in-between.

    The numbers don't lie, so let's see what goes when the next audience figures come out.
    Anyone know when that is?

    Forum created by Media Mafia
    Let's do Biz