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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Source: © 123rf Streaming services remain the most subscribed subscription category, with 22% of users signing up for these platforms

ChatGPT the fastest-growing subscription-based service worldwide growing 296%

5 Nov 2024

More news

Source: © VOA News Meta will ban RT, Rossiya Segodnya and other Russian state media networks from its platforms including Facebook, Instagram, WhatsApp and Threads

Meta bans Russia state media across all platforms as “covert influence” operations threaten US election

Danette Breitenbach 17 Sep 2024

Huawei's Watch Fit 3 is a very well packaged and priced fitness wearable

Huawei dominates global wearable market

Lindsey Schutters 12 Sep 2024

New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

Showcase your excellence: Enter The Warc Awards 2025

3 Sep 2024

Image supplied. All the Tabbi Awards 2024 winners

Global excellence in B2B journalism: All the 2024 Tabbie Awards winners

2 Sep 2024

Source: © Campaign Live Troy Ruhanen is the global CEO of the newly formed Omnicom Advertising Group (OAG)

Omnicom forms OAG with Troy Ruhanen as global CEO

29 Aug 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

This year a new campaign, Choose Truth, created by South Africa's Daily Maverick, will be featured for World News Day (Image supplied)

South Africa's Daily Maverick's Choose Truth campaign for World News Day

12 Aug 2024

Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

WPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue

DOOH investment in Africa lags behind

25 Jul 2024

CrowdStrike Falcon glitch disrupts global services across sectors

CrowdStrike Falcon glitch disrupts global services across sectors

Lindsey Schutters 19 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Source: © 123rf The UK Parliament has passed the Digital Markets, Competition and Consumers Bill

UK passes Digital Markets, Competition and Consumers Bill

3 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

Image supplied. Wan-Ifra announced the 2024 Digital Media Awards Worldwide winners with SA’s Food For Mzansi Group, wining the 2024 Digital Media Awards Worldwide Best Podcast category

SA's Food For Mzansi Group wins Wan-Ifra 2024 Digital Media Awards Podcast category

28 May 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

Source: © Witness Media Lab Many people have been targeted by deep fakes

WPP CEO Mark Read targeted by deep fake AI scam

15 May 2024

Source: © Multichoice DStv, the satellite service of MultiChoice, has experienced its first downturn in its most dynamic market, South Africa

Subscriber downturn leads to questions on MultiChoice's sustained success

18 Jan 2024

Source: © 123rf TrustList is a home-grown new digital initiative that aims to protect media buyers and brands by providing real-time warnings against placing programmatic advertising on 'red-listed' online media

TrustList: Real time warning against programmatic advertising placement on 'red-listed' online media

27 Nov 2023

Caché McClay has filled the coveted position. Source: USA Today.

Caché McClay is the official Beyoncé reporter for Gannet

Karabo Ledwaba 16 Nov 2023

Digital advertising group Aleph launches payment unit

18 Aug 2023

Epica Awards introduces AI juror to enhance judging

23 Jun 2023

Image supplied. This year's Loerie's theme is Blood, Sweat & Tears

Blood, Sweat and Tears: 45 years of The Loeries

31 Mar 2023

More news

Source: © VOA News Meta will ban RT, Rossiya Segodnya and other Russian state media networks from its platforms including Facebook, Instagram, WhatsApp and Threads

Meta bans Russia state media across all platforms as “covert influence” operations threaten US election

Danette Breitenbach 17 Sep 2024

Huawei's Watch Fit 3 is a very well packaged and priced fitness wearable

Huawei dominates global wearable market

Lindsey Schutters 12 Sep 2024

New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

Showcase your excellence: Enter The Warc Awards 2025

3 Sep 2024

Image supplied. All the Tabbi Awards 2024 winners

Global excellence in B2B journalism: All the 2024 Tabbie Awards winners

2 Sep 2024

Source: © Campaign Live Troy Ruhanen is the global CEO of the newly formed Omnicom Advertising Group (OAG)

Omnicom forms OAG with Troy Ruhanen as global CEO

29 Aug 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

This year a new campaign, Choose Truth, created by South Africa's Daily Maverick, will be featured for World News Day (Image supplied)

South Africa's Daily Maverick's Choose Truth campaign for World News Day

12 Aug 2024

Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

WPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue

DOOH investment in Africa lags behind

25 Jul 2024

CrowdStrike Falcon glitch disrupts global services across sectors

CrowdStrike Falcon glitch disrupts global services across sectors

Lindsey Schutters 19 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Source: © 123rf The UK Parliament has passed the Digital Markets, Competition and Consumers Bill

UK passes Digital Markets, Competition and Consumers Bill

3 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

Image supplied. Wan-Ifra announced the 2024 Digital Media Awards Worldwide winners with SA’s Food For Mzansi Group, wining the 2024 Digital Media Awards Worldwide Best Podcast category

SA's Food For Mzansi Group wins Wan-Ifra 2024 Digital Media Awards Podcast category

28 May 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

Source: © Witness Media Lab Many people have been targeted by deep fakes

WPP CEO Mark Read targeted by deep fake AI scam

15 May 2024

Source: © Multichoice DStv, the satellite service of MultiChoice, has experienced its first downturn in its most dynamic market, South Africa

Subscriber downturn leads to questions on MultiChoice's sustained success

18 Jan 2024

Source: © 123rf TrustList is a home-grown new digital initiative that aims to protect media buyers and brands by providing real-time warnings against placing programmatic advertising on 'red-listed' online media

TrustList: Real time warning against programmatic advertising placement on 'red-listed' online media

27 Nov 2023

Caché McClay has filled the coveted position. Source: USA Today.

Caché McClay is the official Beyoncé reporter for Gannet

Karabo Ledwaba 16 Nov 2023

Digital advertising group Aleph launches payment unit

18 Aug 2023

Epica Awards introduces AI juror to enhance judging

23 Jun 2023

Image supplied. This year's Loerie's theme is Blood, Sweat & Tears

Blood, Sweat and Tears: 45 years of The Loeries

31 Mar 2023

Mattel launches NFT marketplace

Mattel launches NFT marketplace

22 Nov 2022

How businesses can use PR (Public Relations) as part of their cyber security management

How businesses can use PR (Public Relations) as part of their cyber security management

Lerato Mpholo, Opinion & Public BCW 22 Aug 2022

Meta has 7 days to comply with Kenya's cohesion watchdog

1 Aug 2022

Source: © Africa Feeds A Kenyan trading center in Nairobi

New partnership to provide smart data-driven marketing for Africa

27 Jul 2022

#AfricaMonth: Building the next generation of African media brands

#AfricaMonth: Building the next generation of African media brands

Evan-Lee Courie 16 May 2022

TV advertising embraces digital in Kantar's Creative Effectiveness Awards 2022

TV advertising embraces digital in Kantar's Creative Effectiveness Awards 2022

Kantar 3 May 2022

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

Evan-Lee Courie 24 Mar 2022

Source: Supplied

Retail and the metaverse: A new world of consumer connection

9 Feb 2022

Source: © William Fortunato

South Africans prolific internet users says study

Juliet Gillies 8 Feb 2022

Source: © fabio formaggio OOH is one of the mediums leading the recovery in 2021

2021: Year of recovery for marketing budgets globally

1 Feb 2022

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