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Positive portrayals of men in ads boost brand equity and salesKantar

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

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Letlhogonolo Thobejane

Food & bev. services

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Not ready...? Get set, go! An Africa recovery playbook

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Covid-19 will bring about a retail apocalypse

Retail

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Women of Africa: Changing lifestyles, unchanged (core) values

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Branding

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Vukani Mngxati, chief executive officer for Accenture Africa.

Streaming

Accelerating Africa's economy through digital transformation

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